PUT IT IN THE BAG: HOLIDAY EDITION
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FROM THE DESK OF SARAH BROWN
RE: What to buy right now from someone who knows. (And at a sweet discount.)
I took up the sport of tennis a number of years ago when I had the unsettling realization one day that my only hobbies included reading magazines and shopping—which were both technically extensions of my day job, anyway, working at Vogue. In the interest of becoming a slightly better-rounded person, it was clear that I needed to cultivate some outside interests, and fast. (It bears mentioning that tennis allowed me to continue to stealthily pursue hobby numero uno, as there was so much accompanying merchandise to set my sites on: tiny skirts, racket bags, hats, anything in pink terry.)
Why am I telling you this, right now? Because I am an expert—as in world-class, eagle-eyed, highly competitive, could-win-awards-in-this-sort-of-thing—shopper.
I shop for myself like it’s my job. And when I shop for you, our VIOLET GREY customers, tracking down the absolute best in beauty, it is my job. So who better to take you through this season’s highly covetable, most irresistible offerings, all while they are at a considerable savings of up to 25%? I am talking about expertly curated gifts designed to delight and get the job done–leaving your recipient joy-struck and duly impressed by your excellent taste and deep insider knowledge (The Lyma laser? Fara Homidi’s lip compact? How did you know?). I am talking about seizing the moment and adding-to-cart the things you secretly covet and 1,000% deserve (in my book, this counts as self-care. ‘Tis the season). And I am talking about unselfconsciously stockpiling the essentials that enhance your life while they are available at a fraction of their usual price (this is just smart). I am by nature a Type A Minimalist, and yet a Crazed Hoarder when it comes to something I LOVE. (See Lys Mediterranee below.)
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So, without further ado, may I present the expert’s guide to shopping our annual PUT IT IN THE BAG Event: Holiday Edition. What to scoop up while the getting is good and the price is nice.
We wish you happy shopping, but more importantly, a healthy and harmonious holiday. We encourage you to spread joy, and love. And for all of your pressing beauty needs, we remain VIOLET at your service.
XO.
SB
1
The medical-grade, most-powerful-thing-on-the-market home laser you keep hearing about. Foolproof, painless, FDA-cleared. Put it in THE BAG, people!
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2
What do you call one solid pound of the most iconic moisturizing cream in all the land, and in a jar so glamorously giant you would not be wrong to scoop out a fistful and cover yourself in the signature Miracle Broth head-to-toe? Mega Mer.
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3
In one-of-a-kind, hand-carved alabaster, from the candlemaker to the kings of France, comes one of the most beautiful gifts one could give, or receive. Once lit, the stone vessels softly glow from within like lanterns out of a fairytale.
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The small-but-meaningful ace up your sleeve. Simultaneously say I am thoughtful, and I am very cool. This is the IYKYK lip compact that has the fashion world obsessed.
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Now is the moment to scoop up all the Bader you can–for yourself, and of course, for others (wink). These limited edition holiday sets are the perfect introduction to skin care’s cultiest brand.
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I have been wearing Monsieur Malle’s Lys—an aquatic lily with a dash of ginger and orange blossom— forever, and when I have the opportunity to stockpile a year’s worth of the prettiest perfume in the world, I do not delay. Try it yourself, or gift it to someone who you want to smell amazing.
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7
This is the knot-melting massage gadget everyone from pro athletes to supermodels swear by. We love this mini size because, among other things (like the fact that it’s portable and easy to use with one hand), it’s a pleasing shade of pale pink.
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8
From LA star facialist Angela Caglia, for the skintellectual on your list: the new growth factor-and exosome-packed serum that sold out twice in three days.
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10
An all-time VG all-star. Hand-made in Italy, it’s the hairbrush that just might change your life (or at the very least, your blow-out). Straight from the salon at the Carlyle Hotel.
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11
Stockings, stuffed! We wanted a go-to set of the most timeless, foolproof, forever-chic nail shades of all time—so we created it ourselves, with our favorite polish brand, London-based Nailberry.
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12
You’re already obsessed with Dr. Nakhla’s Regenerative Serum. What’s next? The complementary Intensive Moisturizer. Silky, lush, and packed with the good doctor’s proprietary secret sauce: Peptide-Rich-Plasma.
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13
Here’s a considerate gift: the curling iron that does the work for you. The barrel rotates on command; smart precision settings deliver the right amount of heat for different hair textures and styles.
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14
When it’s a conditioning hair mask, but make it major. Opulent old-world French vibes. Fancy.
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15
Nothing says ‘I know what I’m doing, gift-wise,’ like the latest eau de parfum from Tom Ford’s Private Blend collection. Spicy, smoky, and a touch sweet.
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