Utowa

Hiroshi Uemura, son of legendary makeup artist and cosmetics titan Shu Uemura, founded Utowa in 2002 to continue his family’s legacy in the beauty industry. The UTOWA range marries modern innovation with Japanese craftsmanship. The makeup tools are essential, from the iconic Eyelash Curler, precisely crafted to achieve lifted lashes, to the hand-cut brushes made to last a lifetime. The UTOWA line is exclusive to VIOLET GREY in America.

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Eyelash Curler II Eyelash Curler II

Utowa

Eyelash Curler II

$22.00

At the forefront of Japanese design and innovation, the iconic curler is desi...
Cotton Swabs Cotton Swabs

Utowa

Cotton Swabs

$6.00

Designed for cosmetic use, these cotton swabs taper on one side for easy hand...
Eyebrow Spoolie Brush

Utowa

Eyebrow Spoolie Brush

$12.00

The rolling nylon bristles on this classic spoolie brush are perfectly shaped...
Makeup Brush C02

Utowa

Makeup Brush C02

$12.00

Hood Eyeshadow Brush 13 Hood Eyeshadow Brush 13

Utowa

Hood Eyeshadow Brush 13

$42.00

Ideal for pressed-powder eyeshadow, this goat-hair and PBT-fiber brush helps ...
Pointed Eyeshadow Brush 7P Pointed Eyeshadow Brush 7P

Utowa

Pointed Eyeshadow Brush 7P

$32.00

This brush’s small diameter and pointed shape makes it ideal for defining the...
Regular Eyeshadow Brush 10 Regular Eyeshadow Brush 10

Utowa

Regular Eyeshadow Brush 10

$40.00

Perfect for applying eyeshadow, this basic-shaped pony-hair and PBT-fiber bru...
Round Face & Cheek Brush 23 Round Face & Cheek Brush 23

Utowa

Round Face & Cheek Brush 23

$58.00

This versatile goat-hair and PBT-fiber brush is ideal for applying blush or b...
Oblique Eyebrow Brush 7OB Oblique Eyebrow Brush 7OB

Utowa

Oblique Eyebrow Brush 7OB

$28.00

Crafted from pony hair and PBT fibers, this angled brush is perfect for defin...
Foundation Brush 22F Foundation Brush 22F

Utowa

Foundation Brush 22F

$50.00

This versatile foundation brush is designed to create a flawless look with an...
Round Face Brush 27 Round Face Brush 27

Utowa

Round Face Brush 27

$60.00

Ideal for loose or pressed powder, this goat-hair brush softly sweeps the sur...
Halberd Cheek and Eyeshadow Brush 22H Halberd Cheek and Eyeshadow Brush 22H

Utowa

Halberd Cheek and Eyeshadow Brush 22H

$50.00

This versatile goat-hair and PBT-fiber brush is ideal for applying blush or b...