SHU UEMURA ART OF HAIR

Ultimate Reset Shampoo

A restorative shampoo that provides intense care without weighing down hair for soft and silky results.

$55.00

10 oz / 295.7 ml

Product details

Reach for this shampoo to repair and restore severely damaged hair that has undergone frequent bleaching, coloring, or heat styling. This innovative, co-emulsion formula helps lift away any dirt, impurities, and product build-up while strengthening strands from root to tip to fortify against future breakage.

- Color safe.
- Enriched with minerals, antioxidants, and vitamins B and E, rice extract hydrates, strengthens, and softens strands.
- Ultima 6, a low-charge amino complex, repairs and defends hair against future damage.

how to use

- Apply a quarter-size amount of shampoo to wet hair.
- Massage into scalp using fingers and palms.
- Rinse thoroughly.

ingredients

Aqua / Water, Sodium Laureth Sulfate, Dimethicone, Glycol Distearate, Sodium Chloride, Cocamidopropyl Betaine, Guar Hydroxypropyltrimonium Chloride, Coco-Betaine, Cocos Nucifera Oil / Coconut Oil, Tocopherol, Sodium Benzoate, Hydrolyzed Rice Extract, Sodium Citrate, Sodium Hydroxide, Phenoxyethanol, Steareth-6, Acetic Acid, Safflower Glucoside, Peg-100 Stearate, Peg-45M, Trideceth-10, Trideceth-3, Salicylic Acid, Limonene, Fumaric Acid, Benzyl Alcohol, Benzyl Salicylate, Linalool, Amodimethicone, 2-Oleamido-1, 3-Octadecanediol, Carbomer, Citric Acid, Butylene Glycol, Bht, Hexylene Glycol, Glycerin, Parfum / Fragrance

Editor's Note

For centuries, Japanese women have looked to rice extract — the star ingredient in this formula — for its immense beautifying powers. Referred to as “nuka biji”, or “beautiful by the rice,” Japanese women cherish its ability to hydrate and protect hair.